Electrical · East Tennessee

RCC Electric

Local SEO and consistent Google Business Profile management moved core electrical services to the top of the map pack.

russellconstructionco.com
RCC Electric website homepage built by Buildra Systems
#1
map pack ranking for core services
2.4×
more calls from organic search
0.7s
typical page load on mobile
// the challenge

RCC Electric does dependable electrical work across East Tennessee, from panel upgrades to boat dock wiring on Norris Lake, but their old site was slow, hard to read on a phone, and nearly invisible in search. When people looked for an electrician, RCC was buried below competitors who simply had a stronger web presence.

// what we did
  • Built a fast, mobile-first website with dedicated pages for each service and each city, so Google and AI assistants understand exactly what RCC does and where.
  • Set up and actively managed the Google Business Profile with categories, photos, posts, and a steady flow of fresh reviews.
  • Tuned on-page local SEO around the searches that actually turn into calls, like panel upgrades and EV charger installs.
  • Connected Search Console and Analytics so every call and form fill is measured.
// services behind this build

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